Davido Expands Timeless Tour

CLIENT OVERVIEW:
Duke Concept is a full house entertainment company based in the U.S, that specializes in world wide event production, promotion and execution. The company was founded in New York in 2013 and has succeeded in becoming a global leader in the industry with their remarkable international artist lineup including Burna Boy, Davido, Wizkid, Adekunle Gold, Tiwa Savage, Fireboy, Joeboy, and many others.

CACHET SERVICE:
Public Relations

OBJECTIVE:
Secure North American press coverage for the expansion of Davido's Timeless Tour.

MANDATE:
Press release writing
Targeted media list creation

Media relations
Our team had the privilege of supporting the media outreach for the Timeless tour expansion into North America, culminating in his debut at Madison Square Garden. We worked on crafting press releases tailored to different outlets, establishing connections with journalists, and creating a targeted press list. Through our outreach efforts, we were fortunate to secure media coverage in outlets including Hot 97, Not Just OK, The Business Of Hip Hop, The Industry Cosign, Revolt, and Broadway World.